The Evelyn Iona Story...
Posted: Mar 30 2016
What if a fraction of the $170 billion spent on cosmetics each year went to a brand designed to give back? Surely an affordable luxury line of natural & organic makeup could do just that. And this is what they have set out to do!
$1 from every Evelyn Iona product you buy is donated to YWCA Canada. YWCA is an organization dedicated to helping nearly 25 million women and girls, per year, flee violence, secure housing, find jobs, establish their voices, enhance their skills and develop confidence.
In 2012, Brandi found herself living in a women's shelter. While there, she envisioned a business that would help both herself and the women around her get back on their feet. Now some years later, Brandi, has had a ton of fun creating a brand that is equally beneficial to the women using her products, as it is to the women utilizing YWCA Canada programs.
So you see the products are not just good for you - being all natural, organic, paraben, synthetic, preservative and cruelty free - but are also good for the women in our communities. Women in need of the support and camaraderie of other women, like you!